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7 ways how Persuasion skills can speedily grow your business

by | Blogs

Dear Reader,

We have often seen that many companies, old as well as new, despite having the best products, services, and people… keep struggling day and night to achieve their sales targets.

There could be many reasons behind their struggles.

Some of these companies keep taking measures to make improvements wherever possible. But unfortunately, one area they generally ignore is – adopting, learning, and mastering persuasion skills.

If one adopts Persuasion in their business, it could be a game-changer. Here are 7 ways how Persuasion skills could speedily grow your business.

1) Effective Leadership: Persuasion helps business leaders to effectively influence, motivate, and lead their teams. They know how to communicate their vision, seek support, and gain commitment from employees and clients which ultimately lead to long-lasting organizational success.

2)  Hypnotic Marketing & Advertising: Persuasion helps companies to create and run spellbinding marketing and advertising campaigns that could capture attention of their target audience, generate interest and quality leads, and make them purchase their products & services without any hesitation.

3)  Cleverly Differentiating from Competitors: Competition is the biggest challenge in any industry. In today’s competitive market, persuasion helps businesses stand out from their rivals. By effectively communicating unique selling points and demonstrating why their offering is superior, companies can sway customers to choose their products or services over alternatives.

4)  Influencing Decision-Making: Persuasion techniques can influence customers’ decision-making processes. By appealing to their emotions, addressing pain points, and presenting compelling arguments, businesses can guide customers towards making favourable decisions.

5)  Negotiating and Collaboration: Persuasion is vital in negotiations and collaborations with business partners, suppliers, and other stakeholders. By employing persuasive tactics, businesses can secure favourable terms, win concessions, and build mutually beneficial partnerships.

6)  Closing Toughest Deals: Persuasive communication techniques are essential for convincing potential customers to purchase products or services. Effective persuasion helps salespeople overcome objections, highlight the value proposition, and ultimately close deals.

7)  Building Long-term Relationships: Persuasion is not just about one-time sales but also about fostering long-term relationships with customers. By persuading clients, businesses can establish trust, credibility, and loyalty, leading to repeat purchases and referrals.

If you want to learn how persuasion can change the shape of your business, then you should attend our upcoming workshop. Here’s the details.

One-day Live Virtual Workshop on “Mastering Persuasion in Sales & Business”

 

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If you want to become Rich this is perhaps the most important

by | August 3, 2019 | Blogs | 0 Comments

According to the dictionary, the person who has a great deal of money or assets is called Rich. But exactly how much money is required by someone to call him a Rich? Lakhs? Crores? Well, it all depends on one’s financial blueprint how much money he wants in life to...
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What does an ideal retirement mean to you?

by | August 3, 2019 | Blogs | 0 Comments

Many people dream of an ideal retirement. Some want to travel the world. Some want to write a book. Some want to live peacefully with their children and grandchildren. But nobody wants to retire poor. If one doesn’t have enough money for retirement, he or she might...
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Who is the No.1 enemy of a salesman?

by | August 3, 2019 | Blogs | 0 Comments

When I was selling softwares at the beginning of my sales career, I attended one sales training. The trainer asked the participants “Who do you think is your biggest enemy?” For a few seconds, there was a deep silence in the entire class. And then answers started...
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This story has a strong connection with how to persuade your customers

by | August 3, 2019 | Blogs | 0 Comments

Let me tell you a fictional story. Once upon a time, there was an ego clash between Sun and Wind. Both of them felt superior and more powerful than each other. One day they decided to demonstrate their power and capabilities in a fair competition. The challenge was to...
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You don’t need a world-class MBA to become a good salesman

by | August 2, 2019 | Blogs | 0 Comments

I’ve seen many people join sales because they don’t have big impressive qualifications. Of course, you don’t need any world-class MBA to become a good salesman. However, if you’re selling any technical product or service, knowledge of that area is a must for you....
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Why Persuasion is so much important in Marketing & Sales?

by | July 25, 2019 | Blogs | 0 Comments

Because you’re dealing with humans while selling your products. Persuasion is all about human behaviour. You need to understand the psychology of your customers. You need to know who is your ideal customer. Who is buying your product? Who is not buying your product?...
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